We’ve got four creative ways to help you stand out from the crowd to help sell your land online:
If you’re thinking of selling your land, you might be looking at how to sell it online but be wondering how on earth do you compete with all the other people trying to sell their land too. Selling land has become quite a challenge. There are far more sellers than there are buyers. Which will probably leave you wondering how do I convince someone to buy my land instead of someone else’s?
Well, does your land have a beautiful view? Is it in the shadow of a famous mountain? Did Lewis and Clark walk through it? Find an interesting hook to get people talking about your property. And then find a creative angle to market your land to people. To some people, land can be very boring so trying to use a hook to draw them in or even a different way to show your land could help sell it.
And we’ve got just the solution.
Using one of these less traditional ways could very well grab a buyer’s attention and be the key to selling your land.
#1. Create a website for your land
Don’t just rely on links from estate agent postings. Instead, why don’t you set up a website that’s exclusively for your property. Setting up a basic website doesn’t cost very much, there are even free options out there like WordPress.
You can use it to showcase as many pictures as you want, explain the advantages of its location, list the price and add your contact details so people have the quickest way to get in touch with you. And this way you can include as much information as you want to. This could also help answer a lot of queries without you having to take calls to answer them and leave you with the genuinely interested buyers.
#2. Use social media
Put the power of your network to good use. Share your land for sale on social media.
Tell your friends about your land and ask them to share it too. Sharing it via your profile gets it in front of your social network but if your friends share it, that’s a whole other network of people who will see it. There are an estimated 3.8 billion social media users and you can’t reach them all alone. The more people that share your post, the more people will see your land and the more likely you are to get a buyer.
#3. Film a video
Film a video and post it on YouTube and your social media channels to show people what your land is like.
A picture is worth a thousand words so imagine how many a video is worth. It can be hard to the size of something or to really understand something with a photo. A video will help people to really see the land while you describe it.
Maybe even put your kids, your family or your friends in the video to show how they might be able to enjoy the property themselves.
More than 50% of revenue across 14 major industries is generated by social sales. Everyone’s doing it. And again, if you share this to your whole network and your friends share it too, you’ll reach a lot more people.
#4. Sell something else
This one is a little more out there, but it just might work.
Instead of selling land, why not sell a very expensive potato… and throw the land in for free?
People might not look at your land posts, website, or estate listing but a potato that cost thousands of pounds…that’s something you’ll look at. You’ll instantly want to know why a potato costs that much.
And yes, this is the very definition of click bait. But if it works, it’s not so silly.
Selling land can be very boring so why not try to get creative. And if that doesn’t work or if you don’t have time to get creative then you can always just sell your land to us at SM Land Buyers. We’ll give you a fair cash offer with no obligation to buy. It’s always worth knowing your options. So, get in touch if you’re looking for a quick sale.